© 2017 BY ERICA GENTILUCCI 

Marketing Consulting Services  |   PO Box 58694, Philadelphia PA 19102

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A product launch is a beautiful thing, but much like the macaroon, it's not easy. It takes time, poise and determination to get all of the ingredients just right so they come together perfectly. I see the big picture yet understand each ingredient to execute successful product launches. 

PRODUCT LAUNCH

8%

above target

As a marketing consultant for a new product launch at Comcast, I finessed all customer touch points based on our business objectives and marketing strategy to exceed initial sales goals. 

Telesales 

 

Customer

Service Training

Web/Mobile UX

 

Customer Experience

Packaging Design 

 

Point of Sale Materials

Media Buys

 

Digital 

Direct Mail

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